Goal Account Terms & Conditions

Goal Account Campaign - Terms & Conditions

These terms and conditions ("Promotion Terms and Conditions") govern the Emirates NBD Bank (P.J.S.C) ("Bank" and "Emirates NBD") Goal Account Campaign ("Promotion"/"Offer").

The Promotion is subject to: (i) the Bank’s General Terms and Conditions for Consumer Banking Products, as may be amended from time to time ("ENBD GTC") and (ii) these Promotion Terms and Conditions. The ENBD GTC are available on the Bank's website. If there is any conflict between the Promotion Terms and Conditions and the ENBD GTC, the Promotion Terms & Conditions shall prevail to the extent the same pertains to this Promotion. Terms used in title case and not defined herein shall have the same meaning as given to them in the ENBD GTCs.

The Offer:

• An eligible account holder of Max segment who holds a Goal Account with the Bank during the Offer period (inclusive of both the deposit and retention period) or opens a new Goal Account during the Deposit Period shall entitle eligible account holder to earn interest of 4.50% per annum on the 'Net New Money' deposited in eligible account holder's Goal Account during the Deposit period and retained until the Retention period
• Offer is applicable to all Goal Accounts held by customers part of the Max segment
• Net New Money refers to the fresh funds deposited in your Goal Account during the Deposit period (as specified in these terms and conditions) resulting in average balance increase in the Goal Account as well as an increase in the customer’s total relationship balance with the Bank during the Deposit period. Net New money for the Offer period will be calculated basis below
• The net average incremental balance in a customer’s Goal Account held with the Bank during the Deposit Period, over the baseline closing balance held in the Goal Account as on 30th April 2025 will be considered as Net New Money, provided this increase in balance results in growth of customer’s total relationship balance as well
• Eligible Account holder: means an individual who is an existing Max customer and holds a Goal Account with the Bank or a new to bank Max customer who opens a new Goal Account during the Deposit Period
• At the end of the offer period including retention period, the customer would be Max segment to receive the benefit

Illustration:

• If the daily closing balance in your Goal Account is AED 10,000 (base balance) as on 30th April 2025, then the base interest rate applicable on the account balance is 3.50% per annum
• Deposit of new funds AED 20,000 in your Goal Account during the Deposit Period and maintenance of the balance increase until the end of the Retention Period (until 31st August 2025), will earn you promotional interest of 4.50% p.a. (additional 1%) on the net average incremental balance deposited towards your Goal Account only
• If the overall increase in total relationship balance for your Goal account is AED 30,000 at the end of the offer period however only AED 20,000 is the net average balance increase from funds deposited and maintained in your Goal Account, then in such a case, the net incremental average balance eligible for the Goal Account Promotional interest rate of 4.50% p.a. would be AED 20,000 only

Promotion Period/Offer Period:

• Deposit Period: 1st May 2025 - 31st July 2025
• Retention Period: 1st August 2025 - 31st August 2025

Qualification Criteria/Offer Eligibility:

• To earn 4.50% p.a. on the net average incremental balance on your Goal Account during the Offer Period the below qualification criteria apply
• Must be an individual who is an existing customer who holds a Goal Account with the Bank or a new to bank customer who opens a new Goal Account during the Deposit Period, subject to fulfilling the Emirates NBD account opening criteria and compliance with the ENBD GTC
• Must deposit Net New Money in their Goal Account during the Deposit period and maintain the balance increase until the end of the Retention Period as specified herein

Additional Terms & Conditions Apply:

• If eligible for the offer and all conditions of this Promotion are satisfied, incremental interest earned on Net New Money on the Goal Account will be credited as an aggregate at the end of the Offer Period
• Promotional interest will be credited to customer accounts within 45 days of Offer expiry
• Interest will be calculated on Net New Money received during the Deposit Period and retained until the Retention Period specified above
• Maximum Net New Money amount eligible to earn interest at 4.50% p.a. during the offer period is capped at AED 20 Million per customer
• For the time period that Customer does not meet the Qualification Criteria, the standard interest rate applicable on the Goal Account for Max segment will apply on the Goal account balance maintained by the Customer
• Closure of the eligible Goal Account(s) prior to the expiry of the Offer Period will be permitted in accordance with the ENBD GTC, however; the Customer will be disqualified from the Offer and will not be eligible for the offer interest rate of 4.50% p.a. even if there was an incremental balance
• If the Bank has sufficient grounds to believe that an Eligible Account holder has violated any laws or regulations applicable in the UAE, the Bank shall be entitled to rescind and cancel any rewards, benefits and/or better interest rates earned by the Eligible Account holder in accordance with these Promotion Terms and Conditions
• These Promotion Terms and Conditions are subject to change, modification, addition or amendment, at any time, at the sole discretion of the Bank, with prior notice to customers in accordance with the applicable law
• All decisions of the Bank relating to the Promotion, each of which is at the sole and absolute discretion of the Bank, shall be final and conclusive
• The Bank shall not be liable for any personal injury; any loss, expense or damage (including loss of opportunity); whether direct, indirect, special or consequential, arising in any way out of participating in the Promotion, including: (a) any technical difficulties or equipment malfunction (whether or not under the Bank’s control); (b) any theft, unauthorized access or third party interference; (c) any claim or reward that is late, lost, altered, damaged or misdirected (whether or not after their receipt by the Bank) due to any reason beyond the control of the Bank; (d) any tax liability incurred by the Eligible Account holder under this Promotion
• These Promotion Terms and Conditions and any dispute arising from them, including in relation to interpretation or execution, shall be governed by the laws of the United Arab Emirates as applied in the Emirate of Dubai and subject to the exclusive jurisdiction of the Courts of Dubai